Direct Marketing Strategies

Marketing Optimization
We can design a contact strategy that speaks to your customers at the right time in the right place with the right message.  

Marketing Design & Execution
Channel Optimization

Customer Segmentation
Prospecting Strategy & Implementation 
Financial Forecasts
Vendor Sourcing and Management

Database Creation and Management
Back End Analysis and Tool Management


Database Design & Implementation
Having a comprehensive marketing database not only gives you insight into your customer, it allows you to market efficiently and grow your business to the next level.  Direct Marketing Strategies can pull all of your disparate data points together.

Data Evaluation
Customer Identification
Database Design, Sourcing & Implementation
Campaign Tool Sourcing
Reporting Tool Sourcing
RFP Creation & Management

Struggling with data overload? Not sure how to measure performance?  We can cut through the data clutter by designing meaningful analysis to evaluate and improve your business.

Key Performance Dashboards
Customer Insight Profiles
Marketing Incremental Performance
Marketing Mix Analysis 
Merchandise Classification Performance
Web Analytics
Channel Analytics
Financial Modeling & Gap Analysis
Customer Research & Brand Tracker Sourcing & Management 
Advanced Analytic Sourcing & Management